16.07.10
Now anyone can paint like a pro
Classic tesa® painter’s tape line has now added three new products for highly precise work

Für exakte sowie saubere Farb- und Lackkanten bietet Klebebandhersteller tesa dem anspruchsvollen Do-it-Yourself-Fan jetzt drei neue Maler-Krepp-Spezialitäten und ein optimiertes Basissortiment.
When things “run” much too smoothly, do-it-yourselfers get annoyed. And for years, at that: Undesired paint bleed-through is one of the most annoying side effects of painting and finishing work. But all that is coming to an end: Adhesive tape manufacturer tesa now offers the sophisticated do-it-yourselfer three new specialty painter’s tape products and an optimized base product range, all aimed at delivering precise, clean painted edges.
Trio from tesa stops paint in its tracks
From interiors to exteriors and even on highly sensitive surfaces, the three top products tesa® Painter’s Tape Precision Indoor, Precision Outdoor, and Precision Sensitive let even laypersons work like the pros. The three tesa® Precision tapes, which come in widths of 25 and 38 millimeters, guarantee extremely smooth, precise painted edges.
tesa® Painter’s Tape Precision Indoor is especially suitable for smooth indoor surfaces and can be removed without leaving residue for up to five months after use. For painting and finishing work on rough outdoor surfaces, tesa® Painter’s Tape Precision Outdoor, which is resistant to both UV and weathering, is the right choice. It guarantees residue-free removal for up to eight weeks after application. And for those looking to freshen up sensitive surfaces, tesa® Painter’s Tape Precision Sensitive is the ideal product. This masking tape is distinguished by its highly soft and flexible, repositionable, and tear-resistant features. It can be removed without residue for up to seven days after use in indoor areas.
Various specialty tapes complete the tesa® painter’s tape product range – including highly robust masking tape, fiberglass-reinforced fabric tape, painter’s tape for special finishes, and products for easily masking corners and covering small cracks.
Modern products – modern POS presentation
In addition to the three premium products, the existing tesa® painter’s tape line has undergone a technological overhaul: Starting right now, all types of painter’s tape are removable for longer periods. The updated packaging design, with easy-to-understand icons depicting the main advantages of each product, makes it easier to find the right product. The retail presentation of the entire product line garners special attention. For instance, a special display designed to resemble a can of paint attracts customers’ eyes. Sample cards and an end consumer brochure help customers choose the right products at the point of sale.
The environmental advantage: Labeling with tesa ecoLogo®
Most of tesa’s products are already manufactured without using solvents. The same is true of the painter’s tape category. tesa has been leading the way and setting new benchmarks for many years, especially when it comes to development of environmentally friendly technologies. This approach is consistently borne out at the product level – and now it’s easy to see, with the new tesa ecoLogo® line. The “green logo” stands for environmentally friendly manufacturing methods without the use of solvents. In addition, the company uses renewable raw materials and recycled materials wherever possible.